Monday 5 November 2012

Advertising: Ad. Pitching - Class (5/11/12)

In conjunction with previous week's tutorial class "Advertising: Client Brief - Class (29/10/12)", an advertising idea and ad was asked of us to be drafted out. 

However before even considering production, this idea was then brought to our client for an 'Advertising-pitch' in order to sell our concept. If acceptance, producing it would then be viable.

The draft of
our idea was in the form of a script, giving the fundamentals to our concept involving video and audio. The resulted script is as shown below:

First-half (15 seconds):


Second-half (15 seconds):

      Overall, this is but a short, yet complete script for a 30-second TV ad. and shows a progression for transitioning into the next phase of an advertising campaign. 

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